Just Add Firewater is a creative firm that develops compelling, needle-moving content across multiple platforms and genres, including animation, documentary, narrative, and Virtual Reality. Our company merges decades of DC consulting and project management experience with decades of LA entertainment industry creative experience. This unique combination enables JAF to design each project's creative to fit an overall, metrics-driven distribution strategy.
plan it
Strategy: connecting brand and narrative to business strategy
Marketing: creating brands, messages, methods, tools
Audience: identifying, segmenting, and engaging
learn it
Development: crafting audience-driven narratives
Production: lighting, blocking, sound design, camera techniques
Post Production: data management, editing, motion graphics
do it
Video: creating animation, motion graphic, and live action videos
Social Impact Campaigns: developing feature-length films that change agendas and get results
Distribution: ensuring your story is seen by your target audience with meaningful metrics